Chain Reaction is a unique and challenging project based on a very simple idea - that we all have the power of our own actions, but that none of us on our own can create social change, not governments, not businesses, not charities. We succeed when we work together."
Brief:
To further promote and engage public and social awareness of Chain Reactions work in the community via live digital engagement on a national and global scale.
Solution:
Providing and deploying our very unique hardware the NM-Live Link together with the extensive digital network enabled Chain Reaction to broadcast live from their prestigious venue Winter Gardens situated in Canary Wharf.
Over 4000 additional people were able to tune in and participate in the event live wherever they were (globally) via the 186 websites of the various companies and organisations involved by way of our shareable embeddable player technology.
Below is a link to some of the 400 delegates who were speakers championing the cause: